Digital sobriety
for agencies

Unravel the invisible impacts of your digital campaigns. A campaign's environmental footprint depends on the reach, format, region, device type, and digital infrastructure used (networks, data centers). Together, these factors determine the impacts in CO₂, water, and land use.

With our calculator, estimate the environmental impacts of your campaigns based on three indicators: carbon footprint, water footprint, and land use. By entering your data (formats, impressions, region, devices), you'll get a snapshot of your emissions and the environmental performance of each channel.

Access concrete recommendations to reduce your impact without sacrificing performance, with optimized content formats. A progressive eco-design plan guides you toward more responsible campaigns. Also, leverage your approach as a communication tool: raise awareness among your customers and highlight your commitment to your target audience.